Categories: BlogPhoto Editing

A Guide to Taking High-Quality Product Images for E-commerce

The digital era allows anyone to start selling various kinds of products online. Selling products is even easier now, as you can leverage e-commerce platforms without needing a physical store. To draw the attention of consumers, you must upload high-quality images that clearly showcase the products you sell.

Image quality plays a crucial role in e-commerce because consumers cannot touch or see the physical products directly. Instead, they rely entirely on high-quality product images to evaluate details before making a purchase. Therefore, you need to master the proper techniques to produce sharp, attractive, and professional-looking photos.

5 Step Guide to Take High-Quality Photos That You Should Know

Here are the key steps to ensure you always produce professional and appealing images for your online store:

1. Decide the photography style based on the product

One key to creating high-quality images is selecting a style that complements the product. You don’t always need professional equipment because many smartphones today are equipped with advanced cameras. What matters more is your skill and creativity.

Photography is a visual communication tool, so please make sure your chosen style speaks clearly to your target audience.

2. Add supporting object

Supporting objects can make your product photos more engaging and less monotonous. However, the additional items must be relevant. For example, when photographing organic bamboo toothbrushes, you can add toothpaste, bamboo leaves, or bamboo sticks. With the right props, you’ll enhance your high-quality images without distracting from the main item.

3. Get creative with the lighting

Lighting is one of the most essential factors in achieving high-quality images. Poor lighting makes photos blurry, while harsh lighting creates unattractive results. You can experiment with natural sunlight or artificial light sources to find the balance. Soft lighting usually works best for e-commerce images.

4. Support with the appropriate background

A well-chosen background ensures that the product remains the focus. Use colors or textures that complement but don’t overshadow the item. Light contrasting backgrounds often make products stand out in high-quality images. Avoid overly detailed or distracting backgrounds.

5. Keep your photos proportional and breathable

Supporting objects and backgrounds are helpful, but don’t overdo them. Keep your photos proportional so that the product remains the spotlight. It makes the final result neat, breathable, and professional — a true hallmark of high-quality images.

6. Highlight product details

Zoom in or take close-up shots to capture the textures, materials, or features of the product. For example, in fashion items, showcase fabric textures. In electronics, highlight ports or unique features. Consumers love high-quality images that clearly reveal details, as they help build trust.

7. Edit without overdoing it

Photo editing should enhance, not mislead. Adjust the brightness, contrast, or remove distracting elements, but avoid heavy edits that alter the product’s actual appearance. Authentic high-quality images reduce return risks and strengthen brand credibility.

Why High-Quality Images Are Essential for E-Commerce

Do you want your business to be flooded with customers? Apart from boosting sales and brand awareness, you will also generate a significant profit. If you want your business to be like that, then know the importance of using high-quality photos on e-commerce sites here:

A. Building Consumer Trust

Displaying photos with reasonable and clear quality will be more pleasing to the eye. It is also able to grow consumers’ trust in the products you offer.

If consumers find photos with low resolution, the image will look blurry or even crack. Thus, consumers will question the product, and they will hesitate to buy it.

B. Strengthen Product Branding

Posting high-quality photos will also make your product and business more professional. You can also use good and clear images to strengthen your product branding. The more consumers who are aware of your product, the higher the chance it will sell well.

C. Inform Product Quality

High-quality photos are essential for conveying information about the quality of the products you sell. It allows consumers to see more details. For example, if you sell clothes and you post quality photos, the photos will not crack or blur when you zoom in. Consumers can also see the texture of the fabric and other details, which will resolve the consumers’ curiosity about the material.

D. Lowering Return Risk

Even though uploading photos for ecommerce must prioritize an aesthetic appearance, make sure not to edit them until the image looks different from the original. The editing process is only to remove objects that are not important and adjust the lighting that is not bright enough.

If the uploaded quality photos look the same as the original product, consumers will be satisfied. Meanwhile, the photo upload appears significantly different from the product. In that case, consumers may think that you have cheated, which can lead to a negative review of your products.

Cannot Create High-Quality Images Yourself?

If you are too busy or cannot edit your own photos, there’s no need to worry because you can rely on Dropicts. There are services offered such as background removal services, photo color correction services, and photo retouching services.

Dropict can make the appearance of photos look more attractive and aesthetic without changing the appearance of the original product.

FAQ

  • How do you know if a photo is of high quality?
  • High-quality photos will have a clear appearance even when zoomed in.
  • Why Should You Use High-Quality Photos for E-commerce?
  • To convey real product information to potential buyers. The other reasons are strengthening product branding, reducing return risk, and building consumer trust.
  • What are some tips for taking good photos?
    • Decide the photography style based on the product.
    • Add Supporting Object
    • Get Creative with the Lighting
    • Support with the Appropriate Background
    • Keep Your Photos Proportional and breathable.
  • How to edit photos to make them more interesting?
  • You can use photo editing apps. However, if you can’t use it properly, then you can entrust this to Dropicts. Dropicts will edit your photos to make them look more attractive and professional.

Source images:

Unsplash

Info@dropicts.com

We are very happy be able to help you enhance your product image for your e-commerce site. We would like to see your e-commerce store looks beautiful and professional. For more product image optimization be sure to follow us and stay tuned to our latest article.

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