Shoes photography is one of the most important aspects of online business, especially for e-commerce sellers. The proper shoes photography technique can make footwear look stylish, attractive, and professional, which directly influences customer buying decisions. Without applying adequate shoes photography methods, even high-quality products may look less appealing. In this article, Dropicts will share several creative shoes photography ideas and tricks to help you capture product images that boost your sales.
Upload stunning shoe photos to promote your sale. Let’s follow this guide to shoes photography ideas:
To give consumers a realistic picture, it’s best to use a model. If you have enough budget to work with a professional model, this will undoubtedly be much better. However, if you still can’t afford the services of a professional model, you can use a newbie model.
It is best if the shoe product collection looks attached to the feet. Shoe product photos with models do not have to show the entire body, as it is sufficient to capture the lower calf. Let the model take some poses, such as standing up straight, taking a step, and so on.
Background plays a vital role in supporting elegant and eye-catching shoe photography. You can use a solid background color so it doesn’t distract the customer from seeing the details. As a result, the photo will also focus more on the shoe design.
Avoid using a background with too many designs, as it can make the photos look dull and untidy. You can arrange a pair of shoes to get a good angle. For example, one shoe faces forward, and the other one is angled or sideways.
After you’ve finished taking pictures of shoe products, don’t just upload them right away. You need to retouch it first, such as by cropping a photo. However, you need to crop the picture with the proper scale so it doesn’t reduce the quality of the photo. Hence, the image will not crack when the consumers zoom it in.
An important point that you have to keep in mind when photographing shoes for online stores is to take pictures from many angles. It allows consumers to know more details about each part of the shoe.
Photos that present various angles will be beneficial in convincing consumers to buy these shoes. It will also allow your store to be flooded with orders.
Lighting greatly determines the quality of the photo. Avoid using direct lighting because it is too bright and will accentuate silhouettes. Unwanted light reflections can detract from the image’s beauty. You can take advantage of sunlight or natural light.
However, if the weather conditions don’t support it, you can rely on the lightbox. The lighting from this lightbox is immensely satisfying, and you can use it as an alternative because it’s effective.
Considering that shoes come in various types and are used for different occasions, it is essential to create a suitable shoe photography concept. For example, if you sell loafers, you can bring a photo concept of office employees wearing these shoes.
You only need to display the knee down, which shows typical office pants and loafers. Another example, if you sell sports shoes, you can take pictures of people wearing shoes while stepping on a ball or using a basketball outfit.
Bringing the concept of flat lay can also be interesting for you to consider. To get an appealing photo result, coat the surface of the table using a suitable background color. Next, arrange the shoes to get a perfect and proportional arrangement. For a better aesthetic effect, take a photo from above.
After knowing some photo ideas for E-commerce posts, you also need to know some of the following helpful tips:
Consider the context of your shoe photography session before the shoot. A clear concept will make execution easier and results more appealing.
For the shoes to be seen clearly and in focus, it is best to use a white background. The white color allows the photo object to get good lighting because it can spread the light evenly. In addition, the white background is also neutral, so it is suitable for all types of shoe colors.
When it comes to photography, you don’t just point the camera at objects to shoot; it needs collaborative creativity. Play with your creativity in arranging objects, setting backgrounds, adjusting lighting, and other essential elements of photography.
Applying these shoes photography ideas will not only make your product photos look professional but also increase buyer trust. High-quality shoes photography allows customers to visualize the footwear better, which leads to higher conversion rates. Suppose you want to save time while achieving flawless results. In that case, Dropicts offers photo retouching services, photo editing services, and flat lay services. This service employs professional and experienced staff, ensuring it delivers results that meet customer satisfaction.
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